By Heather Wright-Porto

Are you interested by beginning a web publication yet can’t decide upon which carrier to take advantage of? Google’s Blogger deals many merits over different weblog publishing platforms, together with seamless integration with Google prone and net applications.Beginning Google Blogger is a whole source on find out how to create and deal with a weblog utilizing Blogger. The publication deals step by step directions and visible aids which stroll you thru either the fundamentals of Blogger and the complex beneficial properties it offers#226;?from making a new web publication and selecting fonts and hues, and fitting customized weblog pix; to changing from a 2-column to a 3-column format, developing a website identify and growing a web shop with a integrated navigational bar.The trip from beginner to skilled blogger could be enjoyable and difficult. You’ll study useful purposes of the most well-liked contraptions, search engine optimisation guidance, how you can generate profits utilizing Blogger, and, total, taking running a blog to a brand new point by way of incorporating social networking instruments, utilizing complicated weblog layout concepts, developing a customized area and developing a web store.What you’ll learnCreate a brand new web publication and submit posts.Modify web publication layout, swap the web page format, and set up gadgets.Learn how you can make cash along with your blog.Increase and song customer traffic.Incorporate social networking applications.Use complicated web publication layout options and customization utilizing HTML and CSS.Set up a customized domain.Create an internet store.Who this ebook is forThis e-book is for people eager to commence, construct, increase or hold a weblog for private or company use.

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There are hundreds of gadgets you can add to your blog, but only choose those you believe your visitors will enjoy and improve the overall function of your blog. Up next is “Making the Most of Your Blog” where you will be adding more gadgets available in Blogger’s Basics selection, as well as other popular third-party gadgets to help increase your blog’s online visibility, integrate with Twitter and Facebook, track visitor activity and more. 48 CHAPTER 4 ■■■ Making the Most of Your Blog At this point, you have set up your blog, started entering posts, and customized its design.

Body Layout in the Template Designer Figure 3-19. Adjust Widths in the Template Designer Advanced The Advanced tab is the last stop in the Template Designer. In Advanced settings, you can modify the color and font of specific elements on your blog (such as the Page Text, Background, Links, Blog Title, Post, and much more) to better coordinate with the your new banner design. See Table 3-2 for a complete list of blog elements that you can customize. 45 CHAPTER 3 ■ BLOG LAYOUT AND DESIGN When choosing colors, you can choose from the available color palettes or enter the six-character hexadecimal code for a desired color if you have that from a graphic designer or from a program like Adobe Photoshop.

Templates Blogger has a collection of beautiful, professional templates for your blog. Under each category, there are options. For example, we chose the Picture Window template, in Templates and under Picture Window, you’ll find a few different scenes. In Figure 3-16, the 2nd scenery scheme is chosen, which complements The Perfect Landscape banner design and nature theme. Click on some others and view the preview, then be sure to go back to Picture Window as we review more options in the Template Designer, Background.

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